Consumer behaviour
Main Author: | Hoyer, Wayne D |
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Other Authors: | Deborah J. Maclnnis, Rik Pieters |
Format: | Open Shelf |
Published: |
Australia; Mason, OH: South Western Cengage Learning, c2013.
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Edition: | 6th ed.. |
Subjects: |
Physical Description: |
xix, 497, 8, 32p.: col. ill.; 29 cm. |
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Bibliography: |
Includes bibliographical references and indexes |
ISBN: |
9781133435211 |