|
|
|
|
| LEADER |
00845pamja2200265 4500 |
| 001 |
0000080336_0034 |
| 005 |
20170620090000.0 |
| 005 |
20170110125607.0 |
| 008 |
161124b xxu 00 0 eng d |
| 020 |
|
|
|a 9780078028984
|
| 037 |
|
|
|a 012558
|b Bookline
|
| 037 |
|
|
|a 012559
|b Bookline
|
| 040 |
|
|
|a KPMSI
|
| 090 |
|
|
|a HF 5415.13 .M333 2014
|
| 100 |
0 |
|
|a Perreault, William D
|
| 245 |
|
0 |
|a Basic marketing :
|b a marketing strategy planning approach
|c William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.
|
| 250 |
|
|
|a 19 th ed.
|
| 260 |
|
|
|a New York,NY:
|b McGraw - Hill,
|c c 2014.
|
| 300 |
|
|
|a xxxix; 725 p.:
|b ill.;
|c 28 cm.
|
| 500 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
|
|a Marketing
|
| 700 |
|
|
|a Cannon, Joseph P
|
| 700 |
|
|
|a McCarthy, E. Jerome
|
| 999 |
|
|
|a 0000135448
|
| 999 |
|
|
|a 0000135449
|
