Marketing research
Main Author: | Hair, Joseph F |
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Other Authors: | Lukas, Bryan A, Miller, Kenneth E |
Format: | Open Shelf |
Language: | English |
Published: |
North Ryde, NSW:
McGraw - Hill Australia,
c 2012.
|
Edition: | 3 rd ed. |
Subjects: |
Item Description: |
Includes bibliographical references and index |
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Physical Description: |
xxii; 658 p.: ill.; 25 cm. |
ISBN: |
9780070997585 |