Services marketing : integrating customer focus across the firm
| Main Author: | Zeithaml, Valerie A. |
|---|---|
| Other Authors: | Gremler, Dwayne D, Bitner, Mary Jo |
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York, NY:
McGraw Hill,
c 2013.
|
| Edition: | 6 th ed.. |
| Subjects: |
KPM SERI ISKANDAR
| Call Number: |
HD 9980 5 Z 45 2013 |
|---|
| Accession | Item Category | SMD | Status | Due Date | Notes |
|---|
| 0000135424 | OPEN SHELF | BOOK | AVAILABLE |