Essentials of marketing research : Joseph F. Hair Jr...[et.al].

Other Authors: Hair, Joseph F.
Format: Reference
Language: English
Published: New York, NY: McGraw - Hill, c 2013.
Edition: 3 rd ed..
Subjects:
Item Description: Includes bibliographical references and index
Physical Description: xviii ; 414 p.: ill. col.; 25 cm.
ISBN: 9780078028816