APA Citation

Homburg, C., Kuester, S., & Krchmer, H. (2013). Marketing management: A contemporary perspective. London: McGraw - Hill Higher Education.

Chicago Style Citation

Homburg, Christian., Sabine Kuester, and Harley Krchmer. Marketing Management: A Contemporary Perspective. London: McGraw - Hill Higher Education, 2013.

MLA Citation

Homburg, Christian., Sabine Kuester, and Harley Krchmer. Marketing Management: A Contemporary Perspective. London: McGraw - Hill Higher Education, 2013.

Warning: These citations may not always be 100% accurate.