Kotler,Philip. (2009). Marketing management: An Asian perspective (5 th ed.). Singapore: Prentice Hall.
Chicago Style CitationKotler,Philip. Marketing Management: An Asian Perspective. 5 th ed. Singapore: Prentice Hall, 2009.
MLA CitationKotler,Philip. Marketing Management: An Asian Perspective. 5 th ed. Singapore: Prentice Hall, 2009.
Warning: These citations may not always be 100% accurate.