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LEADER |
00818pamja2200253 4500 |
001 |
0000080208_0034 |
005 |
20170620090000.0 |
005 |
20160902092050.0 |
008 |
160902b xxu 00 0 eng d |
020 |
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|a 9780749463250
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037 |
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|a 012895
|b Bookline
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040 |
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|a KPMSI
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090 |
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|a HD 69.B7.I534 2012
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100 |
0 |
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|a Ind,Nicholas.
|
245 |
|
0 |
|a Brand together :
|b how co-creation generates innovation and re-energizes brands
|c Nicholas Ind,Clare Fuller,Charles Trevail..
|
260 |
|
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|a London:
|b Kogan Page,
|c 2012..
|
300 |
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|a x;172 p.:
|b ill.;
|c 24 cm..
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500 |
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|a Includes bibliographical references and index.
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650 |
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|a Product management
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650 |
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|a Customer relations
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650 |
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|a Branding (Marketing)
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700 |
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|a Fuller,Clare
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700 |
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|a Trevail,Charles.
|
999 |
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|a 0000135244
|