Marketing
| Main Author: | Pride,William M. |
|---|---|
| Other Authors: | Ferrell,O.C |
| Format: | Open Shelf |
| Language: | English |
| Published: |
Mason,OH:
South - Western Cencage Learning,
c 2014..
|
| Edition: | 2014 edition. |
| Subjects: |
| Item Description: |
Includes bibliographical references and index. |
|---|---|
| Physical Description: |
xxxii;735 p.: ill.,some cols; 22 cm.. |
| ISBN: |
9781133939252 |