Essential of marketing : a marketing strategy planning approach
| Main Author: | Perrcault,William D. |
|---|---|
| Other Authors: | Cannon,Joseph P., McCarthy,E Jerome |
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw-Hill Education,
2015.
|
| Edition: | 14th ed. |
| Subjects: |