Marketing management
Main Author: | Kotler, Philip |
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Other Authors: | Keller, Kevin Lane |
Format: | Open Shelf |
Language: | English |
Published: |
Harlow, England:
Pearson,
2012.
|
Edition: | 14th ed. |
Subjects: |
Physical Description: |
131p.:ill.[some col.]; 28 cm.. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780273753360 |