Mobile Marketing : fundamental and strategy

Main Author: Varnali, Kaan
Other Authors: Toker, Aysegul, Yilmaz, Cengiz
Format: Open Shelf
Language: English
Published: New York: Mc. Graw - Hill, c2012.
Subjects:
LEADER 00843pamja2200277 4500
001 0000079804_0034
005 20170620090000.0
005 20170201110213.0
008 170131b xxu 00 0 eng d
020 |a 9780071743020  
037 |a 011845  |b Bookline 
037 |a 011847  |b Bookline 
037 |a 011848  |b Bookline 
040 |a KPMSI 
090 |a HF 5415.1265. V373 2011  
100 0 |a Varnali, Kaan  
245 0 |a Mobile Marketing : fundamental and strategy   |c Kaan Varnaali, Aysegul Toker and Cengiz Yilmaz.. 
260 |a New York:   |b Mc. Graw - Hill,   |c c2012. 
300 |a xii, 162p .:   |b ill.;   |c 22cm.. 
500 |a Includes bibliographical references anbd index. 
650 |a Telemarketing  
700 |a Toker, Aysegul  
700 |a Yilmaz, Cengiz  
999 |a 0000129864 
999 |a 0000129865 
999 |a 0000129866