Social marketing : influencing behaviors for good
| Main Author: | Lee,Nancy R. |
|---|---|
| Other Authors: | Kotler, Philip |
| Format: | Open Shelf |
| Language: | English |
| Published: |
Thousand Oaks, California:
SAGE Pub,
c 2011.
|
| Subjects: |
| Item Description: |
Prev. ed entered under : Kotler, Philip. |
|---|---|
| Physical Description: |
xi ; 502 p.: ill.; 23 cm. |
| ISBN: |
9781412981491 |