Ad critique : how to deconstruct ads in order to build better advertising
| Main Author: | Tag,Nancy R |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
California:
Sage Pub,
c 2012.
|
| Subjects: |
| Item Description: |
Includes bibliographical references and index |
|---|---|
| Physical Description: |
xiv;199 p.: ill.; 19 cm. |
| ISBN: |
9781412980531 |