The successful marketing plan : how to create dynamic results - oriented marketing
| Main Author: | Hiebing, Roman G. |
|---|---|
| Other Authors: | Cooper, Scoot W., Wehrenberg, Steven J. |
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw - Hill,
c 2012.
|
| Edition: | 4 th ed.. |
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xxxvi ; 566 p.: ill.; 27 cm. |
| ISBN: |
9780071745574 |