Marketing research : concepts, practices and cases
| Main Author: | Easwaran, Sunanda. |
|---|---|
| Other Authors: | Singh, Sharmila J. |
| Format: | Open Shelf |
| Language: | English |
| Published: |
New Delhi:
Oxfoerd Univ. Press,
c 2010.
|
| Subjects: |
| Item Description: |
Includes bibliographical references and index. |
|---|---|
| Physical Description: |
x,605 p.: ill.; 25 cm. |
| ISBN: |
9780195676969 |