Marketing research : tools & techniques

Main Author: Bradley, Nigel.
Format: Open Shelf
Language: English
Published: Oxford, New York: Oxford Univ. Press, c 2010.
Edition: 2 nd ed..
Subjects:
LEADER 00668pamja2200217 4500
001 0000079688_0034
005 20170620090000.0
005 20161118085900.0
008 161107b xxu 00 0 eng d
020 |a 9780199564347  
037 |a 012514  |b Bookline 
040 |a KPMSI 
090 |a HF 5415.2.B73 2010  
100 0 |a Bradley, Nigel.  
245 0 |a Marketing research :   |b tools & techniques   |c Nigel Bradley.. 
250 |a 2 nd ed.. 
260 |a Oxford, New York:   |b Oxford Univ. Press,   |c c 2010. 
300 |a xx ; 527 p.:   |b ill.col.;   |c 25 cm. 
500 |a Includes bibliographical references and index. 
650 |a Marketing research.  
999 |a 0000134417