Social media marketing : a strategic approach

Main Author: Barker,Melissa S
Other Authors: Barker,Donald I, Bormann,Nicholas F, Roberts,Mary Lou, Zahay,Debra
Format: Open Shelf
Language: English
Published: Mason, OH: Cengage Learning, c2017.
Edition: 2nd edition..
Subjects:
Item Description: Includes bibliographical references and index
Physical Description: xv;330 pages.: illustrations,colours; 28 cm.
ISBN: 9781305502758