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LEADER |
00871pamja2200277 4500 |
001 |
0000079565_0034 |
005 |
20170620090000.0 |
005 |
20160804152409.0 |
008 |
160718b xxu 00 0 eng d |
020 |
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|a 9780199684090
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037 |
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|a Ulul Azmi
|a 014665
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037 |
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|a Ulul Azmi
|a 014666
|
040 |
|
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|a KPMSI
|
090 |
|
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|a HF 5415.135.W474 2010.
|
100 |
0 |
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|a West, Douglas.
|
245 |
|
0 |
|a Strategic marketing :
|b creating competitive advantage
|c Douglas West,John B.Ford,Essam Ibrahim..
|
250 |
|
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|a 3rd ed.
|
260 |
|
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|a Oxford:
|b Oxford University Press,
|c c 2010..
|
300 |
|
|
|a xxi, 571p.
|a ill.;
|c 25 cm..
|
500 |
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|a Includes bibliographical references and index.
|
650 |
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|a Marketing - decision making.
|
650 |
|
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|a Marketing - management
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700 |
|
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|a Ford, John B.
|
700 |
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|a Ibrahim Essam.
|
999 |
|
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|a 0000134230
|
999 |
|
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|a 0000134231
|