Principles of marketing : global edition
Main Author: | Kotler, Philip |
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Other Authors: | Armstrong, Gary |
Format: | Open Shelf |
Published: |
Upper Saddle River, New Jersey : Pearson, c 2010.
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Edition: | 13th ed. |
Subjects: |
Physical Description: |
127 p.:ill; 28 cm.. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780137006694 |