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| LEADER |
00750pamja2200241 4500 |
| 001 |
0000079443_0034 |
| 005 |
20170719090000.0 |
| 005 |
20160504153824.0 |
| 020 |
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|a 9780071287579
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| 037 |
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|a Koperasi USM
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| 040 |
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|a Lib. of Congress
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| 090 |
0 |
0 |
|a HF 5821.A74 2009
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| 245 |
1 |
0 |
|a Essentials of contemporary advertising
|c William F. Arens, David H. Schaefer, Micheal Weigold.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a New York : Mc Graw-Hill /Irwin, 2009.
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| 300 |
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|a xxiv; 558 p.:ill.col.;
|c 28 cm..
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| 504 |
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|a Includes bibliographical references and index
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| 650 |
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0 |
|a Advertising
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| 700 |
0 |
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|a Schaefer, David H.
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| 700 |
0 |
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|a Weigold, Micheal
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| 740 |
0 |
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|a Essentials of contemporary advertising
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| 999 |
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|a 0000134066
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| 999 |
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|a 0000226667
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