APA Citation

McDaniel, C., Hair, J. F., & Lamb, C. W. (2008). Introduction to marketing (9th ed.). Mason, OH : Thomson.

Chicago Style Citation

McDaniel, Carl, Joseph F. Hair, and Charles W. Lamb. Introduction to Marketing. 9th ed. Mason, OH : Thomson, 2008.

MLA Citation

McDaniel, Carl, Joseph F. Hair, and Charles W. Lamb. Introduction to Marketing. 9th ed. Mason, OH : Thomson, 2008.

Warning: These citations may not always be 100% accurate.