Marketing : an introduction

Main Author: Armstrong, Gary
Other Authors: Kotler, Philip
Format: Reference
Published: Upper Saddle River, New Jersey: Pearson /Prentice Hall, 2005.
Edition: 7 th ed..
Subjects:
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001 0000079318_0034
005 20170719090000.0
005 20160504153756.0
020 |a 0131424106  
037 |a V.S Media 
040 |a Lib. of Congress 
090 0 0 |a RUJ HF 5415  
100 1 |a Armstrong, Gary  
245 1 0 |a Marketing :   |b an introduction   |c Gary Armstrong, Philip Kotler. 
250 |a 7 th ed.. 
260 |a Upper Saddle River, New Jersey:   |b Pearson /Prentice Hall,   |c 2005. 
300 |a xxvi; 581 p.(various paging):   |b col.ill;   |c 28 cm.. 
500 |a Kotler's name appears first on the ealier ed. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
700 0 |a Kotler, Philip  
999 |a 0000133898