All you need is a good idea : how to create marketing messages that actually get results
| Main Author: | Heyman, Jay H |
|---|---|
| Format: | Open Shelf |
| Published: |
Hoboken, New Jersey:
John Wiley & Sons,
2008.
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| Subjects: |
| Physical Description: |
xxi; 236 p.; 24 cm.. |
|---|---|
| ISBN: |
9780470237915 |