Marketing Research : Within A Changing Information Environment

Main Author: Hair,Joseph F
Other Authors: Bush,Robert P., Ortinau,David J.
Format: Open Shelf
Published: Boston: McGraw Hill /Irwin, 2006.
Edition: 3rd Ed..
Subjects:
Physical Description: xxvii,700p.: ill.
Bibliography: Includes Bibliographical References and Index
ISBN: 0072830875