Marketing Research : Within A Changing Information Environment
Main Author: | Hair,Joseph F |
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Other Authors: | Bush,Robert P., Ortinau,David J. |
Format: | Open Shelf |
Published: |
Boston:
McGraw Hill /Irwin,
2006.
|
Edition: | 3rd Ed.. |
Subjects: |
Physical Description: |
xxvii,700p.: ill. |
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Bibliography: |
Includes Bibliographical References and Index |
ISBN: |
0072830875 |