Marketing Research : Within A Changing Information Environment
| Main Author: | Hair,Joseph F. |
|---|---|
| Other Authors: | Bush,Robert P., Ortinau,David J. |
| Format: | Open Shelf |
| Published: |
Boston:
McGraw Hill /Irwin,
2003.
|
| Edition: | 2nd Ed.. |
| Series: |
McGraw hill /Irwin Series In Marketing
|
| Subjects: |
| Physical Description: |
xxiii,720p.; 26 cm.. |
|---|---|
| Bibliography: |
Includes Bibliographical References and Index |
| ISBN: |
0071151192 |