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| LEADER |
00888pamja2200253 4500 |
| 001 |
0000078618_0034 |
| 005 |
20170719090000.0 |
| 005 |
20161121155522.0 |
| 008 |
161114b xxu 00 0 eng d |
| 020 |
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|a 9781119953319
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| 037 |
|
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|a 011429
|b Bookline
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| 040 |
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|a KPMSI
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| 090 |
|
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|a HF 5415.127. B573 2012
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| 100 |
1 |
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|a Bird, Andy
|
| 245 |
1 |
0 |
|a The Growth drivers :
|b the definitive guide to transforming marketing capabilities
|c Andy Bird and Mhairi McEwan.
|
| 260 |
|
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|a Chichester, West Sussex:
|b John Wiley,
|c c 2012.
|
| 300 |
|
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|a xvii ; 294 p.:
|b ill.;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a Investments
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| 650 |
|
0 |
|a Economic development
|
| 650 |
|
0 |
|a Market segmentation
|
| 700 |
0 |
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|a McEwan, Mhairi
|
| 740 |
0 |
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|a The Growth drivers : the definitive guide to transforming marketing capabilities
|
| 999 |
|
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|a 0000132863
|
