The Growth drivers : the definitive guide to transforming marketing capabilities
Main Author: | Bird, Andy |
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Other Authors: | McEwan, Mhairi |
Format: | Open Shelf |
Language: | English |
Published: |
Chichester, West Sussex:
John Wiley,
c 2012.
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Subjects: |
Physical Description: |
xvii ; 294 p.: ill.; 24 cm. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9781119953319 |