Bird, A., & McEwan, M. (2012). The Growth drivers: The definitive guide to transforming marketing capabilities. Chichester, West Sussex: John Wiley.
Chicago Style CitationBird, Andy, and Mhairi McEwan. The Growth Drivers: The Definitive Guide to Transforming Marketing Capabilities. Chichester, West Sussex: John Wiley, 2012.
MLA CitationBird, Andy, and Mhairi McEwan. The Growth Drivers: The Definitive Guide to Transforming Marketing Capabilities. Chichester, West Sussex: John Wiley, 2012.
Warning: These citations may not always be 100% accurate.