Consumer behavior : building marketing strategy

Main Author: Hawkins, Del I.
Other Authors: Mothersbaugh, David L.
Format: Open Shelf
Language: English
Published: New York: McGraw-Hill/Irwin, c 2013.
Edition: 12th ed.
Subjects:

KPM SERI ISKANDAR

Call Number: HF5415 3 H39 2013
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