Advertising and promotions : an integrated brand approach
| Main Author: | O'Guinn, Thomas C. |
|---|---|
| Other Authors: | Semenik, Richard J., Allen, Chris T |
| Format: | Open Shelf |
| Published: |
Mason, OH : South-Western, Cencage Learning, c 2012.
|
| Edition: | 6th ed. |
| Subjects: |
KPM SERI ISKANDAR
| Call Number: |
HF 5821 O382 2012 |
|---|
| Accession | Item Category | SMD | Status | Due Date | Notes |
|---|
| 0000132773 | OPEN SHELF | BOOK | AVAILABLE |