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| LEADER |
00867pamja2200265 4500 |
| 001 |
0000078477_0034 |
| 005 |
20170620090000.0 |
| 005 |
20161117153451.0 |
| 008 |
161116b xxu 00 0 eng d |
| 020 |
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|a 9780071740838
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| 037 |
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|a 011597
|b Bookline
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| 037 |
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|a 011617
|b Bookline
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| 040 |
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|a KPMSI
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| 090 |
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|a HF 5415 . 55. R 66 2011
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| 100 |
1 |
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|a Roman, Ernan
|
| 245 |
1 |
0 |
|a Voice-of-the-customer marketing :
|b a revolutionary five-step process to create customers who are spend,and stay
|c Ernan Roman.
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| 260 |
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|a New York:
|b McGraw-Hill,
|c c 2011..
|
| 300 |
|
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|a xvi ; 248 p.:
|b ill .;
|c 24 cm..
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| 500 |
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|a Includes Bibliographical references and index
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| 650 |
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0 |
|a Relationship marketing
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| 650 |
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0 |
|a Customer relations
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| 650 |
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0 |
|a Database marketing
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| 650 |
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0 |
|a Consumer profiling
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| 999 |
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|a 0000132699
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| 999 |
|
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|a 0000132700
|
