Voice-of-the-customer marketing : a revolutionary five-step process to create customers who are spend,and stay
| Main Author: | Roman, Ernan |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw-Hill,
c 2011..
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| Subjects: |
| Item Description: |
Includes Bibliographical references and index |
|---|---|
| Physical Description: |
xvi ; 248 p.: ill .; 24 cm.. |
| ISBN: |
9780071740838 |