Consumer behaviour : application in marketing
| Main Author: | East, Robert |
|---|---|
| Other Authors: | Vanhuele, Marc, Wright, Malcolm |
| Format: | Open Shelf |
| Published: |
London:
Sage Pub,
2013.
|
| Edition: | 2nd ed.. |
| Subjects: |
| Physical Description: |
x ;337p.: ill; 23 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9781446211236 |