International marketing
| Other Authors: | Czinkota, Michael |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
South Melbourne, Victoria Australia,
Cengage Learning, c2011..
|
| Edition: | 12nd Asia-Pacific ed.. |
| Subjects: |
| Physical Description: |
xxii;660p.:ill.; 26 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index. |
| ISBN: |
9780170186964 |