Consumer Behavior and marketing strategy

Main Author: Peter, J. Paul
Other Authors: Olson, Jerry C
Format: Open Shelf
Published: New York, NY: McGraw-Hill, 2008.
Edition: 8th ed..
Subjects:
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037 |a Landasan 
040 |a Lib. of Congress 
090 0 0 |a HF 5415  
100 1 |a Peter, J. Paul  
245 1 0 |a Consumer Behavior and marketing strategy   |c J. Paul Peter, Jerry C. Olson. 
250 |a 8th ed.. 
260 |a New York, NY:   |b McGraw-Hill,   |c 2008. 
300 |a xxi; 554 p.:   |b ill.;   |c 26 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
650 0 |a Consumer behavior  
700 0 |a Olson, Jerry C  
740 0 |a Consumer Behavior and marketing strategy 
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