International business : Strategy, management, and the new realities
| Main Author: | Cavusgil, S. Tamer |
|---|---|
| Other Authors: | Knight, Gary, Reisenberger, John R. |
| Format: | Reference |
| Published: |
Upper Saddle River, NJ:
Pearson /Prentice Hall,
2008.
|
| Subjects: |
| Physical Description: |
xxxv; 634 p.: ill.; 28 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9780131354241 |