Services marketing : people, technology, strategy
| Main Author: | Lovelock, Christopher |
|---|---|
| Other Authors: | Wirtz, Jochen |
| Format: | Open Shelf |
| Published: |
[Upper Saddle River, N.J:
Pearson /Prentice Hall,
2007.
|
| Edition: | 6 th ed.. |
| Subjects: |
KPM SERI ISKANDAR
| Call Number: |
HD 5415 122 2003 |
|---|
| Accession | Item Category | SMD | Status | Due Date | Notes |
|---|
| 0000132321 | OPEN SHELF | BOOK | AVAILABLE |