Strategic marketing for nonprofit organization

Main Author: Andreason, Alan R
Other Authors: Kotler, Philip
Format: Open Shelf
Published: Upper Saddle River, New Jersey: Pearson /Prentice Hall, 2003.
Edition: 6 th ed..
Subjects:
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005 20170719090000.0
005 20160504152734.0
020 |a 0131227920  
037 |a AA Zeal 
040 |a Lib. of Congress 
090 0 0 |a HF 5415  
100 1 |a Andreason, Alan R  
245 1 0 |a Strategic marketing for nonprofit organization   |c Alan R. Andreasen, Philip Kotler. 
250 |a 6 th ed.. 
260 |a Upper Saddle River, New Jersey:   |b Pearson /Prentice Hall,   |c 2003. 
300 |a vii; 536 p.:   |b ill.;   |c 24 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Nonprofit organizations   |x Marketing  
700 0 |a Kotler, Philip  
999 |a 0000132282