Marketing Across Cultures
| Main Author: | Usunier,Jean - Claude |
|---|---|
| Format: | Open Shelf |
| Published: |
Harlow,England:
Prentice - Hall,
Financial Times, 2005.
|
| Edition: | 4th Ed.. |
| Subjects: |
| Physical Description: |
xviii,573p.: ill; 25 cm.. |
|---|---|
| ISBN: |
0273685295 |