Cateora, P. R., Graham, J. L., & Grilly, M. C. International marketing (15th ed.). New York, NY : McGraw-Hill /Irwin, c 2011.
Chicago Style CitationCateora, Philip R., John L. Graham, and Mary C. Grilly. International Marketing. 15th ed. New York, NY : McGraw-Hill /Irwin, c 2011.
MLA CitationCateora, Philip R., John L. Graham, and Mary C. Grilly. International Marketing. 15th ed. New York, NY : McGraw-Hill /Irwin, c 2011.
Warning: These citations may not always be 100% accurate.