Marketing research : an international approach

Main Author: Schmidt, Marcus J
Other Authors: Hollensen, Svend
Format: Open Shelf
Published: Harlow, England: Pearson, 2006.
Subjects:
LEADER 00735pamja2200229 4500
001 0000077741_0034
005 20170719090000.0
005 20160504153403.0
020 |a 0273646354  
037 |a ZAA Murni 
040 |a Lib. of Congress 
090 0 0 |a HF 5415.2  
100 1 |a Schmidt, Marcus J  
245 1 0 |a Marketing research :   |b an international approach   |c Marcus J. Schmidt, Svend Hollensen. 
260 |a Harlow, England:   |b Pearson,   |c 2006. 
300 |a viii; 613 p.:   |b ill.;   |c 25 cm.. 
500 |a Includes bibliographical references and index 
650 0 |a Marketing research - Methodology  
650 0 |a Export marketing - Reasearch - Methodology  
700 0 |a Hollensen, Svend  
740 0 |a Marketing Research 
999 |a 0000131738