APA Citation

Doole, I., & Lowe, R. (2008). International marketing strategy: Analysis, development and implementation (5 th ed.). London: South Western.

Chicago Style Citation

Doole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. 5 th ed. London: South Western, 2008.

MLA Citation

Doole, Isobel, and Robin Lowe. International Marketing Strategy: Analysis, Development and Implementation. 5 th ed. London: South Western, 2008.

Warning: These citations may not always be 100% accurate.