Marketing research : an integrated approach
| Main Author: | Wilson, Alan |
|---|---|
| Format: | Open Shelf |
| Published: |
Harlow, England:
Financial Times /Prentice Hall,
2006.
|
| Edition: | 2nd ed.. |
| Subjects: |
| Physical Description: |
xviii; 432 p.: ill.; 25 cm.. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
027369474X |