Marketing strategies : a contemporary approach

Main Author: Ranchhod, Ashok
Other Authors: Gurau, Calin
Format: Open Shelf
Published: Harlow, England: financial Times /Prentice Hall, 2007.
Edition: 2nd ed..
Subjects:
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037 |a V.S Media 
040 |a Lib. of Congress 
090 0 0 |a HF 5415  
100 1 |a Ranchhod, Ashok  
245 1 0 |a Marketing strategies :   |b a contemporary approach   |c Ashok Ranchhod and Calin Gurau. 
250 |a 2nd ed.. 
260 |a Harlow, England:   |b financial Times /Prentice Hall,   |c 2007. 
300 |a xvii; 416 p.:   |b ill.;   |c 25 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing  
650 0 |a Marketing research  
650 0 |a Marketing - case studies  
700 0 |a Gurau, Calin  
740 0 |a Marketing Strategies 
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