Strategic Marketing Management : Planning,Implemantation & Control
| Main Author: | Wilson,Richard M.S |
|---|---|
| Format: | Open Shelf |
| Published: |
London:
Elsevier,
2005.
|
| Edition: | 3rd ed.. |
| Subjects: |
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| 037 | |a Rima Ent. | ||
| 040 | |c KPMSI | ||
| 090 | 0 | 0 | |a HF5415.13 |
| 100 | 1 | |a Wilson,Richard M.S | |
| 245 | 1 | 0 | |a Strategic Marketing Management : |b Planning,Implemantation & Control |c Richard M.S Wilson, Colin Gilligan. |
| 250 | |a 3rd ed.. | ||
| 260 | |a London: |b Elsevier, |c 2005. | ||
| 300 | |a xii,867p.: |b ill.; |c 28 cm.. | ||
| 650 | 0 | |a Marketing |x Management | |
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