Global Marketing : Foreign Entry,Local Marketing & Global Management.
| Main Author: | Johansson, Johny K. |
|---|---|
| Format: | Open Shelf |
| Published: |
New York:
McGraw-Hill,
2006.
|
| Edition: | 4th Ed.. |
| Subjects: |
| Physical Description: |
xvi,647p.: ill.; 29 cm.. |
|---|---|
| ISBN: |
0072961805 |