The Marketing plan handbook
Main Author: | Wood, Marian Burk |
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Format: | Open Shelf |
Published: |
Upper Saddle River, NJ:
Pearson /Prentice Hall,&,
2008.
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Edition: | 3rd ed.. |
Subjects: |
Physical Description: |
xiii; 190p.: ill.; 26 cm.. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9780132237550 |