Marketing strategy

Main Author: Ferrall, O.C
Other Authors: Hartline, Micheal D
Format: Reference
Published: Mason, OH: Thomson, South-Western, 2008.
Edition: 4 th ed..
Subjects:
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005 20160504153321.0
020 |a 9780324544268  
037 |a V.S Media 
040 |a Lib. of Congress 
090 0 0 |a HF 5415.13  
100 1 |a Ferrall, O.C  
245 1 0 |a Marketing strategy   |c O.C Ferrell Micheal D. Hartline. 
250 |a 4 th ed.. 
260 |a Mason, OH:   |b Thomson,   |c South-Western,   |c 2008. 
300 |a xxii; 717 p.:   |b ill.;   |c 26 cm.. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing   |x Management  
650 0 |a Marketing   |x Management  
700 0 |a Hartline, Micheal D  
740 0 |a Marketing strategy 
999 |a 0000131316