How To Plan Advertising
| Other Authors: | Account Planning Group, Cooper,Alan |
|---|---|
| Format: | Open Shelf |
| Published: |
London:
Thomson,
1997.
|
| Edition: | 2nd Ed.. |
| Subjects: |
| LEADER | 00582pamja2200217 4500 | ||
|---|---|---|---|
| 001 | 0000077410_0034 | ||
| 005 | 20170719090000.0 | ||
| 005 | 20160504153306.0 | ||
| 020 | |a 0826457401 | ||
| 037 | |a Julang Puri | ||
| 040 | |c KPMSI | ||
| 090 | 0 | 0 | |a HF5823 |
| 245 | 1 | 0 | |a How To Plan Advertising |c edited by Alan Cooper. |
| 250 | |a 2nd Ed.. | ||
| 260 | |a London: |b Thomson, |c 1997. | ||
| 300 | |a xiii,201p.: |b ill; |c 25 cm.. | ||
| 504 | |a Includes Bibliographical References and Index | ||
| 650 | 0 | |a Advertising | |
| 700 | 0 | |a Account Planning Group | |
| 700 | 0 | |a Cooper,Alan | |
| 999 | |a 0000131233 | ||